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Friday, September 18, 2009

Netbooks salvage PC volumes, but take a toll on shipment value

From Digitimes -

IDC: PC shipments by region and form factor, 2008-2013 (m units)

Region

Form factor

2008

2009(f)

2010(f)

2011(f)

2012(f)

2013(f)

USA

Desktop

31.4

26.6

25.6

25.1

24.8

24.5

Portable

34.1

39.5

44.5

52

58.7

62.9

Total PC

65.5

66.1

70.1

77.1

83.4

87.4

International (outside the US)

Desktop

113.5

97.6

98.1

101.2

104.2

106.1

Portable

108.4

120.4

141.7

172.1

204.3

238.6

Total PC

221.9

218

239.8

273.3

308.5

344.7

Worldwide

Desktop

144.9

124.2

123.7

126.4

129

130.6

Portable

142.5

159.9

186.2

224.1

262.9

301.5

Total PC

287.4

284.1

309.9

350.4

391.9

432.1

*Note: PCs include desktop, notebook, ultra portable, and netbook, and do not include handhelds
Source: IDC, compiled by Digitimes, September 2009

IDC: PC shipment growth by region and form factor, 2008-2013

Region

Form Factor

2008

2009(f)

2010(f)

2011(f)

2012(f)

2013(f)

USA

Desktop

(8.3%)

(15.2%)

(3.7%)

(2%)

(1.4%)

(1.1%)

Portable

13.6%

15.8%

12.6%

16.9%

12.8%

7.3%

Total PC

1.9%

0.9%

6.1%

10%

8.2%

4.8%

International (outside the US)

Desktop

(4.9%)

(14%)

0.5%

3.2%

2.9%

1.8%

Portable

39.2%

11.0%

17.8%

21.4%

18.7%

16.8%

Total PC

12.5%

(1.8%)

10.0%

14.0%

12.9%

11.7%

Worldwide

Desktop

(5.6%)

(14.3%)

(0.4%)

2.1%

2.1%

1.3%

Portable

32.1%

12.2%

16.5%

20.3%

17.3%

14.7%

Total PC

9.9%

(1.2%)

9.1%

13.1%

11.8%

10.3%

Source: IDC, compiled by Digitimes, September 2009

Per IDC, worldwide PC shipments fell 2.4% on year in Q2 2009, while shipment value was down 19.1% over the same period.

Consumer portables were the only area of growth, with shipments increasing 44% from a year ago – from a low of 28% growth and approaching the 44-55% range of 2007 and 2008. However, commercial portable growth remained at negative 16%, and desktops declined 17% as businesses limited spending and the market continued its shift to portables.

Within consumer portables, traditional notebooks recovered to 13% on-year growth from almost no growth in Q1, but shipment value was down 6%. The netbook share of consumer portables was up to almost 26% from just 5% a year ago. With netbooks averaging just over US$400 each, compared to more than US$900 for traditional notebooks, the shift has a significant impact on shipment value.

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