China market: ARM-based MIDs capping sales of Atom models

From Digitimes -

Sales of Atom-based MIDs in the China market are projected to decrease in China now that ARM-based models are being introduced at prices about a quarter that of the former.

For instance, the SmartQ 5, which uses an ARM CPU and includes a 800x480 4.3" touchscreen, 802.11b/g, Bluetooth 2.0 and runs on Linux, is priced at USD130. At that price, it severely undercuts the USD531 Gigabyte M528, which is Atom-based. {The USD442 Nokia N810 was mentioned in the original article as being also Atom-based but as reader mustafamaluka pointed out, it is actually ARM-based.)

Due to the competitive pricing, more manufacturers are expected to use the ARM platform.